Our Mission: Make your digital transformation initiatives more effective with actionable, data-driven insights
With Digital, change will be non-linear. Expert opinions and ‘tech first’ approaches are therefore incomplete at best or inaccurate at worst. No wonder 90%+ digital initiatives fail or produce poor ROI.
In an environment full of hyperbole, we bring you a platform with insights from 1.5 million data points across 5,000+ companies. Gain a connected, enterprise wide view of transformations and see what separates the 10% that do succeed.
The 5 Principles of Trasers Data Driven Insights
- Client Centricity: We frame our agenda and services by listening to clients and adjusting to feedback.
- Independence: We are independent and take no financial sponsorships nor opinions from tech vendors.
- Data First: We interpret and combine data with experience. We do not provide unfounded opinions.
- Enterprise-wide: We believe that transformations are effective only when- vision, strategy and execution are coordinated across the company.
- Outcome Orientation: We strive to provide actionable insights and recommendations that you can act upon.
Data for All: Trasers is Democratizing Digital Transformation Insights
Trasers data show that digital transformations only succeed when leaders align their teams and even peers. The most successful leadership model in the digital age will be “envision, teach and orchestrate”. The more accessible the knowledge, the tighter the team alignment.
We have democratized data and insights by making them very affordable and easily accessible at all levels in the company. After initial Subscription- you pay only 10% to provide access for each successive user in your team.
Use Trasers as the GPS for your Transformation Journey
Whether you are just beginning your journey or are mid-stage or even in advanced phases of transformation- use Trasers to set you direction.
Digital Transformation Reports
Highly customized, graphically visualized insights by Industry & Role to promote awareness, alignment and action.
Learn More
Digital Transformation Certifications
Help your team members gain confidence while providing you an assurance of their readiness.
Learn More
Digital Transformation Genome Mapping
Understand and track data in your eco-system that truly matters in your transformation.
Learn More
Digital Maturity Benchmarking & Roadmap Development
Benchmark against 5,000+ companies, understand your current maturity and prioritize with objective, competitive insights.
Learn More
Digital KPI Frameworks
What you measure changes- dramatically. Deploy customized digital KPIs and predictively track the business and investment ROI.
Learn More
Custom Research
Utilize a global, multi-lingual, data-driven research capability. Answer industry, company, business or IT questions related to your transformations.
Learn More
Foster Data-driven Collaboration with our Patented Platform
In addition to making data+ insights more affordable, we’ve changed the game with Trasers ONE – our patented platform for collaboration. Read, strategize, share, query, request, chat and much more.
Learn MoreUse our Data for your Presentations
Make your strategy, business case, budget, ROI and team presentations more powerful by backing them up with supporting data. Our Subscribers can request data + insights from our reports for use in their internal presentations.
Learn More
The Trasers Process is ISO 9000 Certified
We are committed to integrity, quality and objectivity. Our research methods, survey designs, data collection, storage in a secure data-vault and handling are all ISO 9000 certified by TUV Germany.
Meet the Trasers Leadership Team
We built Trasers as a born-digital company- independently and from the scratch. Work with a team of leaders who have actually transformed their own business and bring experience from across a multitude of industries and companies.
Learn More