Data Driven Strategy Development
Trasers research shows that leadership and teams are often misaligned on how to conceptualize transformations, where to start, what to prioritize and what results to target. And the result - a strategy which might not be based on ground realities, competitive dynamics, customer trends, and technological advances.
A data-driven approach eliminates biases and guesswork in strategy development, providing leaders with an objective evaluation of priorities, current position, and gaps.
The Trasers Digital Benchmarking Framework for Strategy Development
With data from 5,000+ companies, Trasers has developed perhaps the world’s single largest industry- and role-specific database on digital transformations. Our models show how companies evolve and what sets leading companies apart.
Benchmarking against Trasers data helps CEOs, Business and IT leaders to develop a clear vision, strategy and objectively prioritized roadmaps. Insights from benchmarking also help organizations understand their strengths, weaknesses, opportunities and threats (SWOT) relative to global leaders and peers.
Our platform allows you to gauge your current digital maturity across various dimensions such as product-service portfolios, value chains, IT, decision-making, and organizational cultures.
The Benchmarking insights will recalibrate your competitive and maturity level and help you adjust priorities, focus, scale and speed of your investments.
Request Digital Benchmarking Services
Enterprise Digital Benchmarking
A systematic benchmarking of the digital maturity and direction of all key functions in an enterprise to crystallize your company’s evolution against global peers and competition to identify the right priorities.
Business Function Digital Benchmarking
A systematic benchmarking of the digital maturity and direction of your specific business function to understand your individual function’s evolution against global peers and help prioritize your initiatives.
IT Digital Benchmarking
A systematic benchmarking of the IT function and key pillars of transformation — Cloud, Analytics, Digital, Infrastructure, and underlying elements. to evaluate your IT function’s evolution against global peers and competition and prioritize your initiatives.
Benchmarking and Digital Roadmap Development FAQs
A typical benchmarking project takes 2 to 4 months. Besides data from 5,000+ companies, Trasers also have scientifically designed benchmarking questionnaires which will be administered digitally for leaders and teams in a given function.
Benchmarking will cover peers in your role and in your industry worldwide. For example, if you are a CFO and engage Trasers for assessing your digital maturity, we will compare your organization with finance organizations worldwide. followed by ranking you against your peers.
Yes, benchmarking is backed by primary and secondary data-driven insights.
Trasers will provide all data collected specifically for your project. We, however, do not share data we may have collected from our regular surveys due to privacy policies.
Trasers has very stringent confidentiality and privacy policies. We are GDPR & ISO 9002 compliant. Our “Two-way confidential” Benchmarking process does not allow us to share the names of companies in our databases or your benchmarking data with anyone.
Costs vary based on the size of the organization involved. A single location organization could be benchmarked at lower costs while a large, multinational organization will take more time and effort.
Most of our reports are in presentation formats while data is shared via Excel or exported to databases of your choice. Detailed MS Word reports are also available on request.
Please click the Request Benchmarking Research> link here and get started!