BOARD & OFFICE OF THE CEO
Get ahead of industry change, align top management and transform the company — systematically.
Preview Board & CEO reportsThe Office of the CEO for digital transformation
Chief Executive Officer
Chief Operating Officer
Chief Financial Officer
Chief Digital Officer
Chief Analytics Officer
Chief Human Resources Officer
Reimagine customer value propositions and orchestrate consistent experiences.
Trasers defines digital transformation as the reimagination of product-service value propositions and delivery of connected and consistent experiences to all stakeholders.
Eliminate frustration with varying definitions of digital transformation and a lack of management alignment. Our reports industry change, customer behavior, new products, technology trends, investment priorities, and best practices by industry and all major functions.
Rethink your company’s value chain. Review abstracts or detailed reports on customer acquisition, customer value delivery, customer value enablement and break down organizational silos.
Preview Board & CEO reports
Provide access and align your top management
Based on data from 9,000 leaders, we have identified two major misalignments that have become as the top challenge for CEOs. The first is a lack of shared understanding within top management on digital transformations and how to approach them. The second is a misalignment between Business & IT.
Trasers reports and services are specifically designed to help drive a shared view of digital transformation across the enterprise with deep dives into every major Business or IT function- so you can transform systematically.
Provide access to digital transformation reports tailored by role. Gain semantic alignment with common definitions, shared understanding of industry change, coordinated transformation of related functions and best practices that separate innovators from the crowd
Explore digital transformation reports for any roleCalibrate the digital maturity and readiness of your company. Set strategic priorities with data–driven insights
Strategy and priorities do not have to be based on opinions, guesswork or tech centric approaches.
Based on data collected from thousands of organizations across 18 industries, Trasers has envisioned a model for how the digital maturity of organizations will evolve.
Benchmark key functions in your company to understand their current level of digital maturity relative to global peers. Build your company’s agenda and direction based on data–driven insights.
Develop your company’s transformation roadmap & priorities with benchmarking
As you digitalize, measure what will matter with new KPIs
Digitalization alters what you promise to customers, their expectations and engagement. As a consequence, what and how you track across the company also changes.
Unfortunately, over 70% of companies do not use proper analytics or KPIs while leading companies have transitioned to a predictive and data–driven decision making culture.
Measure the right digital metrics and become predictive. Track transformation effectiveness and make necessary adjustments along the way.
Deploy your company’s digital KPI frameworkCustom Research
We have data and knowledge on how leaders are shaping and setting the company’s digital transformation agenda. However, there will always be company specific questions.
Utilize our global, multi-lingual Business and IT research capabilities on digital transformations. Learn about your industry’s change, business models, disruptive technologies, vision and strategy, organizational structures and managing change.
Contact us for Custom Research