R&D – PRODUCT DEVELOPMENT
Set the tone for your company’s transformation by reimagining your product – service value propositions.
Preview my reportsTransform R&D – deliver endearing value propositions in fast paced cycles
Transform R&D by reimagining your company’s product–service value proposition and accelerate your product development cycles with analytics & digitalization. Use data–driven insights and best practices developed from over 500 R&D organizations worldwide.
Begin the transformation by aligning the R&D team with customer, enabling technology, development cycle and industry insights.
Preview my R&D/innovation reports
Up–level the R&D team to deliver leading edge customer value propositions
Arming already smart R&D professionals with industry insights on customer trends, disruptive technologies and new value propositions will make them even more effective and assure you of team alignment and readiness. Training is the #1 driver of success in R&D transformations. Provide access to reports for R&D/innovation, get them certified and give them the confidence they deserve.
Learn about digital transformation certificationsKnow your R&D digital maturity competitively – then define your strategy
We have data on 500+ R&D/innovation organizations from 17 Industries. See where you stand against the Trasers digital maturity models and your global peers. Set your transformation goals to reach the next level of digital maturity with an objective approach and an eye on competition.
Develop your R&D transformation roadmap & priorities with benchmarking
Deploy the right digital KPI framework for R&D/innovation
There are two types of digital KPIs for the R&D/innovation function. Track measures that tell you about the degree of digitalization and relevance of your products & services. Accelerate your product development cycles while making them more effective and reducing overall costs.
Start building your R&D digital KPIsAnswer company specific R&D, product – service or customer behavior questions – Use custom research from Trasers
We understand customer trends, disruptive technologies, competition and value proposition and new product development cycles across 18 industries. Utilize our global, multilingual research capabilities to gather additional information, combine with our data and get the company specific insights you need.
Connect with us for custom R&D/innovation research