Discover actionable insights, inspiring strategies, and forward – looking digital approaches
Disruption comes fast. One moment, a company is the one to beat. Then next – it’s the one trying to catch up. There’s no way to know when or how this will happen, but companies seeking to be ahead of the curve need to anticipate what’s coming and drive digital transformation through proactive, data-driven strategies.
We are entering the next age of business disruption – where those who did the initial disrupting will be disrupted themselves, and booted, quite unceremoniously, from the innovation leaderboard at the hand of the very technologies they created.
Almost every company wants to transform in some way. Some companies call it digital transformation, others call it digital evolution, others call it, simply, change. But getting there requires a well thought out digital strategy and executive leadership alignment including CEOs and their boards.
Digital transformation means different things to different people. To some, it means reskinning a website and replacing operational tools. To others, it’s about prioritizing your business transformation dollars for high value and high impact projects.
However you define or implement digital transformation, the future of your business will be digital. The way R&D leaders view and embrace digitization varies drastically from company to company and industry to industry.
Digital-Business Transformation has become a "catch-all" phrase today, molded to fit many offerings, creating a huge amount of complexity around what was a relatively simple concept.
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